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Rob Kaiser

Publisher, Greater Wilmington Business Journal
BIO

Rob Kaiser is the co-owner and publisher of the Greater Wilmington Business Journal and Wilma magazine. Before moving to Wilmington in 2007, he helped create a business publication in Fort Wayne, Indiana, as its editor and the  

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Marketing & Sales
Jan 1, 2014

What Is This Insights Thing?

To explain Insights, I first need to discuss a relatively new term — content marketing. Today, every company is a publisher. You regularly publish fresh, insightful content on your website, e ...

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INSIGHTS

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In The Current Issue

CEA Retail & Hospitality Winner: Marketing Mead To The Masses

As Southeastern North Carolina’s only commercial mead maker, Retro Meadery has given many local customers their first taste of mead – a ferm...


CEA Emerging Company Winner: Software Tackles Addiction Solutions

After Stevie Burke lost a friend to an overdose, he committed himself to finishing what that friend had started – a platform for people stru...


CEA Nonprofit Winner: Safe Haven Helps Victims Of Violence

Safe Haven of Pender, an organization that Tracey Ray has been a part of for 16 years, aims to empower and provide resources to victims of i...

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